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User Experience Considerations for AVOD Services

With today’s digital TV services, user experience is everything. At Float Left, we believe that the consumer experience is the most critical part of any direct-to-consumer video service. With the money that’s required to elevate these services and attract new viewership, to not be hyper-focused on the user experience is a huge oversight and will…

How to display animated GIFs on Roku using SceneGraph

For a while now, YouTube has had GIF previews for video thumbnails with the intent to improve the user experience. Users can easily see at a glance a short clip of the video without having to play the actual video, saving the user a few clicks. Netflix also makes use of animated GIFs, albeit not…

Float Left Heads to Las Vegas for NAB 2019

Geared towards media, entertainment, and technology professionals, NAB is the premier event in showcasing new innovations in all things related to broadcast television, streaming, OTT and more! This year, Float Left will be showcasing Flicast, a complete end to end OTT and TV-Everywhere solution designed and dedicated to helping launch media and entertainment brands across…