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Float Left Interactive Acquired by iMedia Brands in Strategic Growth Expansion

MINNEAPOLIS, MN – November 26, 2019 – iMedia Brands, Inc. (NASDAQ: IMBI) is announcing the acquisition of Float Left Interactive, which closed on November 26, 2019 and is immediately accretive.  Float Left Interactive, founded in 2009, is a leading technology provider delivering OTT and TV-Everywhere solutions to media companies seeking to reach audiences through Roku,…

User Experience Considerations for AVOD Services

With today’s digital TV services, user experience is everything. At Float Left, we believe that the consumer experience is the most critical part of any direct-to-consumer video service. With the money that’s required to elevate these services and attract new viewership, to not be hyper-focused on the user experience is a huge oversight and will…

How to display animated GIFs on Roku using SceneGraph

For a while now, YouTube has had GIF previews for video thumbnails with the intent to improve the user experience. Users can easily see at a glance a short clip of the video without having to play the actual video, saving the user a few clicks. Netflix also makes use of animated GIFs, albeit not…